Kendall Hayden was quoted in Hotel News Now discussing what franchisees should be doing to meet financial obligations during COVID-19. Kendall said a lot comes down to how people act during a crisis because that’s how they will be remembered when it’s over. “People need to try to set aside the panic and focus on the future of the franchise and the wellbeing of customers,” she said. “What happens now will be looked at later, so put your best foot forward now. A good goal to have is working together, picking up the phone and making this human. That’s what everyone is craving right now: communication.”

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